5s1:1IMG → VID
Ceramic mug
Products“The handle passes the camera once, halfway through the turn; the faceted glaze keeps its sheen on every side.”
20 credits
Upload one photo and get a 360 product video: a turntable spin rendered as a flat MP4 at 768p, any length from 5 to 15 seconds, from 20 credits. No studio, no rig, no camera crew.
To be clear about what you get: this makes a flat MP4 of your product turning on the spot, not an immersive 360° scene you look around inside — for that, use Text to Panorama AI. If you already have a 360° panorama and want a clip that pans through it, use the 360 Photo to Video Converter instead.
Example setups
Start with a product photo or a ready-to-use prompt. Cards marked “Generated sample” were rendered by this tool from the photo shown; the rest are input previews with suggested settings. Load a setup to generate your own video.
“The handle passes the camera once, halfway through the turn; the faceted glaze keeps its sheen on every side.”
“Laces, mesh and stitching stay crisp; the heel and the far side of the shoe come into view as the turn continues.”
“The amber glass catches one soft highlight per turn; the pump and embossed label keep their shape and the liquid line stays level.”
“a 15 cm resin astronaut figure, matte white suit with soft grey panel lines, a mirror-gold visor and a small red mission patch on the left shoulder, standing on a round black display base; charcoal studio backdrop, one soft key light from the front-left and a thin cool rim light on the far edge; the life-support pack on the suit's back comes into view halfway through the turn”
“a 1:24 die-cast classic sports car in deep metallic racing green with chrome bumpers, wire wheels and a cream leather interior visible through the windows, parked on a glossy black display plinth that reflects its underside; dark charcoal backdrop, soft top light with a crisp highlight running along the roofline; the twin exhausts and rear badge appear as the tail swings past”
“a brushed steel wristwatch with a navy sunburst dial, luminous baton hands, a date window at three o'clock and a dark brown leather strap, mounted upright on a matching leather C-ring watch stand; light oak tabletop, pale warm-grey backdrop, warm window light from the right casting a soft shadow to the left; the polished case flank and the strap's underside show as the watch turns away”
Generate a flat MP4 at 768p. Review the inferred angles and product details before adding the clip to your store.
Upload one product shot; the model infers the sides your camera never saw and renders one continuous 360 product video.
Every render is a 768p MP4. Pick the frame you need in either mode — 16:9 for a marketplace video slot, 1:1 for a gallery tile, 9:16 for short video: text mode renders it directly, image mode pads your photo with white to fit or keeps its original frame. Shopify, Amazon and Etsy all accept the result.
Every second of 360 product video costs 4 credits: a 5-second clip is 20, a 10-second clip 40, a 15-second clip 60 — and the longer the clip, the slower and more deliberate the spin.
Your upload is the first frame, so second zero shows the real color and label.
No photograph yet? Describe the object and the same 360 video pipeline builds subject and rotation together.
Clips land in My Works with their prompt: download the MP4 later, or re-run the same product video.
Drop in one JPG, PNG or WebP under 10 MB. A clean, well-lit shot gives the best 360 product video.
Say how the object should turn — slow, clockwise, label kept sharp — and how long. Your photo's own backdrop stays as it is.
A render takes two to five minutes; the 360 video then plays in the page, ready to download.
A 360 product video used to mean a motorized turntable, a lightbox around it, dozens of frames shot and retouched, then a script to stitch them. This page collapses that into one browser tab.
Working online changes who can make one: a seller with a phone photo ships a 360 product video the same afternoon, where a rig needs floor space and repeatable light. A turntable records true geometry; an AI 360 video infers the hidden sides.
Shopify takes a 360 product video as a plain MP4 in the product media gallery, Etsy allows two short videos per listing, and Amazon accepts a product video in the listing slot and A+ content.
What earns a 360 product video its place is the objection it answers: flat photography leaves shoppers guessing about the back, the base and the depth of a color. Add a 360 video to your best sellers first. For the exact length, size and ratio each store accepts, see the upload guide for Shopify, Amazon and Etsy.
Image mode is what most sellers want: your upload becomes the first frame, so the 360 product video opens on the exact item the customer receives.
Text mode takes a written description instead of a photo — a fast way to see how a product video would sit on a listing.
The rotation model does not care whether the subject is merchandise: portraits, game characters, miniatures and trading cards use the same one-photo spin video.
A rig and an AI render answer the same brief differently. It depends on how exact the geometry must be and how many SKUs need a product video: a spin video wins on speed and cost, a turntable pass on fidelity.
| What you compare | AI 360 product video | Turntable photography |
|---|---|---|
| Setup | One photo, one browser tab | Table, lightbox, tripod, tethered camera |
| Time per SKU | Two to five minutes, unattended | 30–90 minutes with retouching |
| Cost per clip | 4 credits per second, 20 to 60 per clip | Rig cost, plus studio time per SKU |
| Hidden sides | Inferred — plausible, not measured | Photographed — every angle is real |
Yes — AI can generate 360° spin videos from a single product photo, showing the item rotating from every angle without a camera or turntable. Here that is a flat MP4 of the object turning on the spot — not an immersive scene, which Text to Panorama AI makes.
You generate a 360 video by uploading one clear product photo, describing the rotation you want, and letting the AI render the spin — typically in a few minutes. The finished clip lands in My Works.
Upload a single product image to the 360 product video generator, describe the rotation speed and background in the prompt, and the AI turns that still frame into a full 360° spin clip. Your upload is the first frame, so the item stays recognizable. If your image is already a 360° panorama, the 360 Photo to Video Converter pans through it instead of spinning an object.
Yes — AI product video generators create store-ready clips from product photos alone, replacing studio shoots for spin videos, demos, and marketplace listings. Here that is one photo in, a 768p MP4 rotation out, 20 credits.
The best tool depends on the shot you need: spin-style 360 product videos come from a dedicated 360 product video generator, while scripted demos with avatars need a different class of tool. For a presenter explaining features, an avatar tool fits better.
Most AI 360 video generators, including Panorama AI, run on paid credits rather than a flat fee. Here a 360 product video costs 4 credits per second, so a 5-second clip is 20 credits and a 15-second one is 60. Current pack prices are on the pricing page.
Turning a flat photo into a 360° panoramic image is a different job from making a spin video — Panorama AI's Photo to 360° Converter handles that conversion. A spin rotates one object; a 360° image puts you inside a scene.
No — an AI 360 product video generator simulates turntable motion from one photo, so you can skip the rig, the lighting setup, and the multi-shot capture process. A studio still wins when an exact silhouette matters.
This page sits inside a wider set of 360° tools that do different jobs. A 360 product video shows one object turning in front of the camera; a 360° image does the opposite and puts the viewer inside a scene. Text to Panorama AI writes one from a prompt, the Photo to 360° Converter builds one from a flat photograph, and the 360° Panorama Viewer checks it. Further down the pipeline, the HDRI Viewer opens the high dynamic range files that light a 3D scene, the Cubemap Generator repacks a sphere into six engine-ready faces, and Map to Globe wraps a flat map onto a planet. If you came for a spin video and left needing a scene, start there.
A full 360° scene from a prompt — the immersive counterpart to a product video.
Turn one flat photo into a 360° image you can look around inside.
Open .hdr and .exr environment maps in a real 360° sphere.
Wrap a flat map onto a rotating globe and export it.
Split a 360° image into six cube faces for Unity or Three.js.
Check a 360° image in a real sphere before you publish it.